About Us

Inspired by you. Designed for you.
AYA The Collection was created by Muslim women, for Muslim women. Founded from within our community as Muslimah sisters, AYA is more than a modestwear label — it’s a reflection of who we are.
Every piece is designed with intention; inspired and guided by our Muslimah community. We believe modesty is never a limitation, but a beautiful expression of ourselves, our values, and our faith — one that can be timeless, refined, and deeply personal.
Our Story
As women who live in our hijabs every day, we know the struggle of finding modestwear that combines beauty, comfort, and quality — without compromise. From that need, AYA was born: to create elevated essentials that feel both beautiful and effortless to wear.
Our debut, The Earth Collection, celebrates nature’s grounding tones through premium modal hijabs, buttery soft undercaps, bold prints, and matching magnets — designed to elevate your everyday with effortless style.
What Makes Us Different
- Our designs are rooted in our firsthand experience and values as hijabi Muslim women.
- Our premium modal hijabs and ultra-soft and secure undercaps are chosen for comfort, breathability, and durability.
- From drape and weight to colour palettes and matching magnets, everything is created with intentionality and close attention to detail.
Our Mission
To redefine modest fashion with pieces that are as beautiful as they are meaningful — thoughtfully crafted, elegantly timeless, and authentically you.
Founder Story
AYA The Collection was founded by Muslim women who know what it means to live in your hijab. Our collection is not just about clothing; it’s about creating pieces that honour our faith, our lifestyle, and our individuality. AYA is our story, stitched into every seam.
Join the AYA Community
At AYA, modestwear is not reimagined — it’s redefined. Thoughtfully. Elegantly. By us, for us. Discover the collection and find your signature look.